Rebel Bee has helped Clive Sutton...
Boost Web Presence By 260% Since 2016
Bounce Rate Decreased By (%)
Top Organic Keywords
Keywords Position 1-3 in SERP
WHO ARE CLIVE SUTTON?
Clive Sutton is one of the UK’s leading performance and luxury car dealerships. Based in central London, they deal across the UK and can look after your car buying or selling requirements wherever you are located. Clive Sutton also export to Europe, the Middle East, Far East and Russia.
REBEL BEE’S CHALLENGE
What Was Delivered?
Creating Optimal Customer Journeys
After analysing users web activity via Hotjar, we found that users were landing on pages, and quickly navigating away multiple times, not seeming to find what they were looking for. We completely rearranged the menu bar, incorporating a mega menu to allow us to have multiple columns to organise into categories. By having this layout and improving label names, it has made it easier for users to differentiate services, cars for sale, and how to sell a car. Therefore, improving the users’ journey through the site.
Improved Web Infrastructure
Boost Web Visibility
We analysed and improved Clive Sutton’s on-page content, updated key landing pages designs and copy, as well as introducing new content pages in other areas to increase visibility and enhance the staying power of visitors. Also working with YouTube and other partners to increase referral traffic.
- Goals achieved increased by 40%
- Increased sessions by +280%
- 144 keywords were added to position 1-3 in Google Organic
- 34 instant answer appearances
- 307 keywords in the knowledge panel
- 7 keywords appear in featured snippets